Alternative Titles
Simply Map
Simply Analytics

SimplyMap is a web-based mapping application that allows you to create thematic maps and reports using demographic, business and marketing data.  Sources include: U.S. government sources such as the census, Department of Labor statistics, FBI,  and National Climatic Data Center; Mediamark Research Inc (MRI) Consumer Survey, EASI Analytic Life Stages, EASI Health Care, Nielsen PRIZM Consumer Buying Power, Nielsen Retail Market Power; and Nielsen Financial CLOUT datasets.

Data can be downloaded for use with other software such as Excel and GIS.

SimplyMap requires users to log in to save their work and use it again later.  Users who do not wish to create a personal account may log in as a guest

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Authorized UM users (+ guests in UM Libraries)Authorized UM users (+ guests in UM Libraries)
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