- April 17th through July 20th
- Hatcher Graduate Library, Special Collections (6th Floor)
- Location Information
- Event Type
Quaker Oats forged a new path in the entertainment industry by jointly marketing consumer packaged goods and a major motion picture in 1971, Willy Wonka and the Chocolate Factory. Having never made a motion picture before, their foray into the filmmaking industry was unexpected and unprecedented. The company saw this film as an opportunity to essentially make a feature-length commercial for their new line of Wonka candy products.
Students in Matthew Solomon's class, SAC 355: Authorship and the Archive, culled though hundreds of production documents related to the film to curate an exhibit that tells a little known behind-the-scenes story about one of the most beloved films.
Join us for the exhibit opening on Friday, April 20, 4:00-5:00 p.m.