Posts tagged "qualitative"
from Tiny Studies

Let’s Talk About Surveys (Part 2)

happy face with a check mark next to it followed by a neutral and sad faces

Continuing the discussion about survey design (see Let's Talk about Surveys, Part 1), you’ve decided a survey is an appropriate methodology for what you want to find out and are thinking about what questions you want to ask. But how you ask these questions and structure them within the survey itself, as well as the question formats and options you give people for responding all require careful consideration.

Let’s Talk About Surveys (Part 1)

happy face with a check mark next to it followed by a neutral and sad faces

Doing a survey is often the default research method thought of when you need to answer questions about what people like, expect, or want, among other things. While surveys are likely to be considered the easiest option, you can’t conflate “easy to create” with “easy to create well.” Even if a survey is an appropriate methodology for the question you’re looking to answer, the questions you ask, the way you ask them, and the options you give people for responding all require a thoughtful approach...

The Value of Being Virtual: User Feedback on Email and Instant Messaging Reference Services

Ask a Librarian service contact methods: IM, email, text, phone

Ask a Librarian email and instant messaging (IM) service providers targeted current users of our virtual reference services during 2016-2017, to gather feedback about our online research and reference service. We wanted to know more about users' motivation for seeking help via email and via IM, as well as users' satisfaction with their online interactions. Additionally, we were interested in gathering users' ideas for future IM service enhancements.

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