Adforum

Description
This database provides access to over 35,000 advertisements in all media. The focus is international. The database has audio and video capability. The source also provides access to news and other information relating to the advertising industry, including agency information. Be sure to log off as directed on the password sign on screen. Restricted to: Ross Constituents Only.
Type
Database
Stable URL
http://www.lib.umich.edu/database/link/9233
Access
Authorized UM Ross School of Business users (no guest access)Authorized UM Ross School of Business users (no guest access)
Subjects
Page maintained by Kathleen Folger
Last modified: 04/09/2013