Sports Business Research Network

Description
Provides sports marketing information including: market size and demographics; sports participation, licensing, financial and retail trends; international marketing and professional sports trends.
Type
Database
Coverage
1993 - (Trends); 1997 - (News)
Stable URL
http://www.lib.umich.edu/database/link/8943
Access
Authorized UM users (+ guests in UM Libraries)Authorized UM users (+ guests in UM Libraries)
Subjects
Business
Business (General)
Companies and Industry
Marketing
Health Sciences
Kinesiology and Sports
Sports
Sports Management
Social Sciences
Kinesiology and Sports
Sports
Sports Management
Page maintained by kfolger
Last modified: 04/09/2013