Sports Business Research Network

Description

Provides sports marketing information including: market size and demographics; sports participation, licensing, financial and retail trends; international marketing and professional sports trends.

Type
Database
Coverage
1993 - (Trends); 1997 - (News)
Stable URL
http://www.lib.umich.edu/database/link/8943
Access
Authorized UM users (+ guests in UM Libraries)Authorized UM users (+ guests in UM Libraries)
Subjects
Page maintained by Kathleen Folger
Last modified: 09/28/2013