Browse results for: Marketing in Databases

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  • ABI/INFORM Global

    Indexes 3,000+ business-related periodicals (with full text for 2,000+), including Wall Street Journal.

  • Ad$pender

    Ad$pender monitors advertising expenditure information for millions of product brands across television, radio, magazine, newspaper, ...

  • Adforum

    This database provides access to over 35,000 advertisements in all media. The focus is international. The database has audio and video ...

  • Advertising Redbooks

    The Advertising Redbooks database contains information about advertising agencies and other commercial firms. For ...

  • American Consumer Culture: Market Research and American Business, 1935-1965

    Primary source collection of market research reports & supporting documents of Ernest Dichter, consumer analyst and market research pioneer.

  • ArticleFirst

    Brief citations of articles from tables of contents of over 12,000 journals in all subject areas.

  • BCC Research

    Market research reports.

  • Business Abstracts with Full Text

    Covers 300 international English-language business magazines of all kinds--accounting, finance, management, small business, etc.

  • Business Source Complete (EBSCO)

    This database contains the largest collection of active, peer-reviewed, business related journals available covering topics such as ...

  • BusinessDecision

    Comprehensive business-to-consumer market data

  • Cambridge University Press Online Journals

    Provides full-text access to recent volumes of scholarly journals in all subject areas published by Cambridge University Press.

  • CareerSearch

    Provides information on almost 4 million U.S.employers, with almost 10 million key contacts.

  • Corporate Affiliations

    The Corporate Affiliations database provides current, accurate corporate linkage information and company profiles on nearly 200,000 of ...

  • DeGruyter Journals

    Includes journals previously published by Berkeley Electronic Press

  • DemographicsNow
  • eBook Collection (EBSCOhost)

    A collection of over 28,000 electronic books on all topics, mostly published between 1990 and 2005.

  • Economist Intelligence Unit

    Online access to EIU publications and reports including China Hand, Country Briefings, Country Commerce, Country Finance, Country ...

  • Economist Intelligence Unit Country Reports 1952 – 1995

    Country level data from the EIU from 1952-1995 for nearly 200 countries

  • Electronic Collections Online

    Indexing and browsable tables of contents for over 2,800 journals in all subject areas, with full text for the 351 of them subscribed ...

  • eMarketer

    eMarketer provides market research information about the Internet, e-business, online marketing, and emerging technologies, aggregated ...

  • EMIS Emerging Markets

    Provides full text news, reports, and financial information for emerging markets in Asia, Europe, and Latin America.

  • Encyclopedia of Major Marketing Campaigns

    The Encyclopedia of Major Marketing Campaigns looks at 500 major marketing and advertising campaigns of the 20th century from a ...

  • Euromonitor Passport

    Offers extensive industry, demographic, consumer and economic data for numerous countries worldwide. Includes forecast data to 2010, ...

  • FirstSearch

    Access to 15 databases provided by the Online Computer Library Center (OCLC) using their FirstSearch interface.

  • Forrester

    This database specializes in analysis of the Internet economy. Forrester reports on the future of technological change and its impact ...

  • Frost & Sullivan

    Frost & Sullivan marketing reports offer the latest research in market analysis, technical reports, end-user studies and more ...

  • Gale Business Insights: Global

    Compiled information on U.S. and international businesses, industries and products.

  • Gale Databases: Michigan e-Library (MeL)

    Combined search of 17 databases from Gale provided to all public libraries statewide by the Michigan e-Library (MeL), including ...

  • Gartner

    This database contains a comprehensive body of technology knowledge and is a resource used by thousands of organizations to help ...

  • GBI Research: Global Business Intelligence

    Market research in chemicals, clean technology, medical equipment, oil and gas, pharmaceuticals, power, and semiconductors.

  • General BusinessFile ASAP

    Provides a combination of indexing, abstracts and full text for over 2,900 business and trade publications. Includes directory listings ...

  • General OneFile

    Provides indexing for over 8,000 scholarly and general interest journals and newspapers, with full text articles included for over ...

  • General Reference Center Gold

    Provides indexing for 1,100 general interest magazines, newspapers, business and industry journals, and reference books, with full text ...

  • IBZ (International Bibliography of Periodical Literature)

    IBZ is a multilingual bibliography that indexes over 8,700 periodicals primarily in the arts, humanities and social sciences.

  • Kresge Library Catalog

    Catalog of the Kresge Business Administration Library at the University of Michigan's Ross School of Business

  • LexisNexis Academic

    Provides full-text access to a wide range of news, business, legal, and reference information, including hundreds of U.S. and foreign ...

  • MarketLine Advantage

    This database is comprised of 4 major components: 1) 10,000+ Company Profiles (includes company overviews, business descriptions, ...

  • Media Intelligence Center

    Circulation and subscription statistics for newspapers and other periodicals, including digital issues, for US and Canadian publications.

  • Medical eTrack

    Medical eTrack provides access to seven unique medical equipment databases, news & opinions, and research reports. It covers medical ...

  • Michigan eLibrary (MeL)

    An online information system that provides residents of Michigan with no-charge access to a core set of electronic resources over the ...

  • Mintel Oxygen

    Mintel Oxygen offers a series of research reports covering the US and European marketplace. Each market research report combines data & ...

  • NBER Working Paper Series

    View and download the full-text of the National Bureau of Economic Research (NBER) Working Papers. Searchable by keyword and browsing ...

  • OmniFile Full Text Select

    Provides full text of articles from 2,700+ journals and periodicals from across all disciplines and fields.

  • PapersFirst

    Citations to over 6.5 million papers presented at worldwide meetings, conferences, etc., since 1993.

  • Plunkett Research Online

    Provides industry sector analysis, research, trends and statistics for 29 different industries including: alternative, renewable and ...

  • ProceedingsFirst

    Contains tables of contents from over 190,000 worldwide conferences, meetings, etc. since 1993.

  • ProQuest

    Combined access to all ProQuest databases, covering many different fields and full text articles.


    PsycARTICLES contains more than 110,000 searchable full text articles from 60 scholarly journals published by the American ...

  • Readers Guide Abstracts (with Full Text)

    Covers 375 popular periodicals published in the U.S. & Canada.

  • Readers Guide Retrospective

    Indexes older articles from 240 periodicals published in the U.S. & Canada, 1890-1982.

  • Science Citation Index (Web of Science)

    Key index to articles from journals in science and technology. Use to find other articles citing a specific article.

  • ScienceDirect (Elsevier Books & Journals Online)

    Contains access to more than 2,000 journals published by Elsevier Science and its subsidiary publishers, including Academic Press, Cell ...

  • Simmons OneView

    This database provides data on the demographic, psychographic and media use characteristics of users of products, brands and services.

  • Social Science Research Network

    A repository of research in the areas of accounting, economics, Latin America, and legal scholarship.

  • Sports Business Research Network

    Provides sports marketing information including: market size and demographics; sports participation, licensing, financial and retail ...

  • Standard & Poor's NetAdvantage

    Searchable online access to S&P's reference works including: Market Investment News; Register of Corporations, Directors & Executives; ...

  • Statista

    A portal for current statistics from private and government sources on wide range of topics

  • Wall Street Journal, 1889-1997

    Searchable access to the backfile of the Wall Street Journal, in full page images digitized from microfilm.

  • Web of Science

    Core Collection of multidisciplinary indexes which permit searching for articles that cite a known author or work.

  • Web of Science (All Databases)

    Cross-search access to: Web of Science, BIOSIS, Zoological Record, MEDLINE, etc.